July 3, 2009
Designed for introductory business and organizational communication classes, this successful, multi-edition book focuses on helping the reader to master the four essential elements of effective communication–setting goals, knowing the audience, mastering skills, and managing anxiety. The Sixth Edition addresses current challenges to business communication created by advances in new technology, the global marketplace, shifting communication [...]
Read the full article →
May 27, 2009
This comprehensive resource provides guidance on the business writing process, abundant real-world examples, in-depth treatment of grammar and usage, and current coverage of technology. It sets the standard of business communication. New features in this revised edition include:¥ Expanded visuals¥ Web links¥ Ethics notes throughout¥ Updated coverage of resume writing¥ Improved coverage of research and documentation.
Find out more
Read the full article →